A global technology business, Promethean is a pioneering manufacturer of interactive whiteboards, educational software and training and development services to teachers. Active in over 70 countries, and with products used by over five million pupils, Promethean briefed us to launch its new hand-held interactive assessment device, Activexpression. We developed Promethean’s 'Lighting the flame of learning' corporate positioning into a product-based campaign under the theme ‘Most Wanted’.

Digital was at the heart of activity, with product demo application, website and webinar, online advertorials and content creation, html email, banners and placements. Offline advertising, conventional direct mail and collateral were also produced.

View the Activexpression interactive demo or the Activote interactive demo.

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